FutureDeluxe partnered with Estee Lauder to celebrate their Spring 2023 Micro Essence collaboration with Californian visual artist - Allison ‘HUEMAN’ Torneros.
By recreating Hueman's unique painterly style, we crafted a film that moved through flower petal and water worlds to reference the distinct versions of Estee Lauder's Micro Essence lotion.
Initial environmental development referenced Hueman’s real-world studio space, complete with spray-paint marks on the concrete walls.